Special Interest Tourism / Adventure Tourism (BRL370)

This unit examines the complexities of the special interest tourism sector. As travel markets become more sophisticated, travellers seek more authentic experiences for their leisure, pleasure and recreation. The unit examines some of the ways in which the growing demand is being met, the nature of activities designed to satisfy these expectations and the variety of locations in which this is happening. The course begins with an overview of changing market expectations. Six specific niche areas are examined in detail. Adventure Tourism, Seniorstourism, indigenous tourism, health tourism, cruise tourism and Sports tourism are the focus areas of the unit although other specialist areas are discussed in class.

On completion of this unit, students will be able to:* define and discuss the nature and scope of special interest tourism and how it relates to global tourism trends* analyse the styles of the products being developed to accommodate the requirements of the demand for tourism experiences which satisfy particular needs* understand the management styles the special interest tourism sector requires.

Ingen

The language for this course will be English.

Exchange Students at Faculty of Arts and Education

Novelli, M. (2005) Niche tourism - contemporary issues, trends and casesAn additional collection of supplementary readings will be given out in the first lecture.Recommended Reading

Douglas,. N., Douglas, N. and Derrett R. 2001. Special Interest Tourism: context and cases, John Wiley, Brisbane.

The course description is retrieved from FS (Felles studentsystem). Version 1